Valpak is an independent local media company that is a pioneer in the direct mail and database marketing space. Valpak provides integrated print and digital advertising solutions across the U.S. and Canada - led buy the iconic and supremely efficient Valpak “Blue Envelope” that reaches 38M U.S. households and boasts an amazing 75% open rate, as well as the Valpak.com online and mobile platforms. Valpak’s heritage, ownership investment and vision has the company well positioned for growth – and you will join a culture known for encouragement, collaboration, having fun - and winning! The U.S. local ad spend on direct mail is larger than paid search, and direct mail has 10 times the response rate of paid search and email combined. 97% of consumers look for deals when they are shopping and 90% use coupons – including 94% of millennials…because, Saving is sexy!
As a Valpak General Manager you will lead a region of Sales Directors and sales representatives who are local media experts. The sales teams within your region will consult with local and regional businesses to propose and close print and digital programs that help them achieve their business goals. Valpak solutions are straightforward, contemporary - and the products work! You will be responsible for the overall sales strategy, execution and profitability across your region which can include multiple markets. You will lead, coach and develop Sales Directors who are responsible for managing the local sales representatives, and you may also – where appropriate – have sales reps report to you directly. Along with your Sales Directors, you will be very involved with motivating, guiding and developing sales representatives and will develop relationships with key clients. The Valpak GM is a selling leader that enjoys and prioritizes coaching and developing their team, developing trusted relationships with existing and new clients – and participating in key proposals and closing deals. The General Manager is involved in the local business community and is the lead brand evangelist for Valpak in the local markets.